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Sponsor Management

Track Sponsor Engagement

Go Fan Cam gives sponsors measurable, trackable exposure on every fan's phone. Here is how it works.

Upload Sponsor Logos

In your admin dashboard, navigate to the Sponsors section. Upload each sponsor's logo (PNG or SVG recommended) and enter their click-through URL. You can add multiple sponsors per link, and they will all appear during the fan experience.

Where Sponsors Appear

Sponsor logos are displayed on every fan's phone screen during the photo interaction. This means every fan who scans the QR code sees your sponsors' branding. Logos are clickable and link directly to the sponsor's chosen URL.

Click Tracking

Every sponsor logo click is tracked individually, per sponsor, per session. The admin dashboard shows real-time click counts during a live session. After the event, the full breakdown is available in your analytics.

Performance Reporting

Export a session stats PDF that includes sponsor-specific performance data: total impressions, click-through count, and click-through rate for each sponsor. Share this directly with your commercial partners as proof of ROI.

Using the Data Commercially

Commercial teams can use Go Fan Cam sponsor data to justify sponsorship renewals, negotiate rate increases, and attract new partners. Every session generates measurable proof of fan interaction with sponsor branding, something traditional perimeter boards and static signage cannot provide.

Best Practices

  • Use high-resolution sponsor logos with transparent backgrounds for the best visual result.
  • Ensure click-through URLs lead to mobile-optimised landing pages, as fans interact on their phones.
  • Review sponsor performance after each session and share reports within 24 hours while engagement is fresh.